WordPress or custom-built
WordPress or custom-built,compared honestly.
For a blog or a site you update yourself every week, WordPress is often fine. If the site has to win customers and load instantly, we build it custom-coded instead: Build from €2,500.
Sometimes WordPress is just the right call.
Blog often, post new content yourself every week, or work with a tight budget and a solid theme? WordPress is a fair option there. It's not wrong, it's just a different tool for a different job.
What you trade for it.
Every plugin is another door someone else can walk through: more plugins, more attack surface, more updates you have to babysit yourself. Popular themes tend to look like thousands of other sites too, and by the time a caching plugin, a page builder and a tracking script are stacked on top, the site is slower than it should be.
Custom-coded, our way.
We hand-write the code ourselves: no theme, no plugin stack underneath. You get a site that looks exactly like you, on your own accounts, with no lock-in to us or anyone else. Build starts from €2,500; look at the Slijterij United Liquors site or the rest of our live work to see what that looks like.
Live proof, no WordPress
Straight answers
- WordPress or a custom-built website?
- It depends on what the site has to do. Blogging often, editing text yourself every day, or working with a tight budget? WordPress is a fair choice. If the site mainly has to win customers, load instantly and run without plugin risk, custom-coded is the better investment.
- What are the downsides of WordPress?
- Every plugin you add is a potential leak you now have to maintain, and skipping updates isn't an option. Many themes also look like thousands of other sites, which makes it harder to stand out. Stack a page builder, a caching plugin and tracking scripts on top, and the site often ends up slower than a visitor will tolerate.
- Is a custom-built website more expensive than WordPress?
- Upfront, often yes: a WordPress site with a decent theme can go live for a few hundred euros. But look three years out: licences, premium plugins and update work come back every year, and a hacked or outdated site costs you time and customers. Our Build starts from €2,500, one time; hosting stays either way, but the plugin and licence fees disappear.
- Can I edit the text myself without WordPress?
- Yes. We set up simple editing so you can update text and photos yourself, no WordPress underneath. Prefer not to touch it yourself? We handle changes for you inside a care plan.
- How fast is a custom-built website?
- A custom-coded site typically loads faster than a WordPress site, because there are no plugins, page builders or extra scripts riding along. Exact numbers depend on your content and photos, but less weight and hand-written code make a noticeable difference on every device.

